List of products by brand GREVI
Grevi was born in 1875 into a family that operated in the straw and hat sector. The founder Attilio, a man of great will and tenacity, took over the company from the glorious period of the braid makers. Thanks to him, the transition to more sophisticated and functional models gradually took place. After the crisis of 1929 gave a severe blow to exports, we turned to the domestic market where the millinery hat, an indispensable fashion accessory for the elegant woman, was in great demand. This was the main activity for several decades carried out with great skill and creativity by his son and his family. The son thought about and then made the change from producers of hats for men to hats for women by upsetting the industrial structure of the factory and radically changing it. They never abandoning the traditional line which still remains today always precious and vital. In the years of the economic boom, the departments of European and international department stores were added to the hat shops and collaborations with stylists continued: from Florentines to the great international brands of the moment, such as Gucci, Ferragamo, YSL, Dior, Courreges.