LIVEN debuts expressing a sophisticated luxury prêt-à-porter with a blue-blooded aesthetics and electrifies the scene by a weird minimalist collection. With a true identifiable personal touch, the brand shows a cosmopolitan, linear and practical sensitiveness. The lure of LIVEN is expressed in a stark vision for neatness through a seamless mix of androgyny and feminine appealing that gives to the collection a sense of sexuality and power. Founded in 1959, LIVEN is a luxury brand, symbol of chic simplicity and quality wardrobe classics. LIVEN is part of La Florens fashion group, one of most ancient leather clothing manufacturing companies in Italy.